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GS Yuasa enjoys successful return to Automechanika Birmingham

10 Jul 2023

GS Yuasa launched and showcased two new additions to its auxiliary battery range at last month’s Automechanika Birmingham.

The spotlight was on the newly introduced GYAUX9, specifically designed for a wide range of Volvo vehicle types, offering the optimum solution for their dual battery systems.

In addition, the GYAUX14 battery also joined the ever-growing GS Yuasa Auxiliary range line up which is the widest of any manufacturer and now features 12 dedicated batteries, with a further 15 batteries listed as auxiliary fit options.

Highlighting its commitment to customer satisfaction and environmental responsibility, GS Yuasa also introduced its ‘Wishing Tree’ initiative at the exhibition. This interactive concept encouraged visitors to share their ideas on how they could be better served, while also contributing to a greener future. For every wish received, GS Yuasa pledged to plant a tree.

James Hylton, managing director at GS Yuasa Battery Sales UK said: “We are thrilled with the overwhelmingly positive response we received from visitors at Automechanika.

“The launch of our GYAUX9 and GYAUX14 auxiliary batteries, as well as the showcase of our YBX automotive range and YCX smart chargers, reaffirms our position as market leader in the battery industry.

“We are also very proud of our ‘Wishing Tree’ initiative, which demonstrates our commitment to both customer satisfaction and environmental stewardship.”